Best fit
- Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
anthropics/skills
brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.
52Collecting
See how to use itView GitHub source
npx skills add https://github.com/anthropics/skills --skill "skills/brand-guidelines"Automated source guideContent productionStandard source
Source checked Jul 28, 2026·Refresh due Oct 26, 2026
Reorganized from the pinned upstream SKILL.md
Source-grounded content guide: brand-guidelines
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel.
npx skills add https://github.com/anthropics/skills --skill "skills/brand-guidelines"The pinned source supports a structured brief, but not an expanded tutorial. Only detected inputs, outputs, and sections are shown.
238 source words · 10 usable sections
Content workflow
Read brand-guidelines through these 4 source sections
Sections are extracted automatically from the pinned SKILL.md and link back to the source.
Brand Guidelines
Dark: 141413 - Primary text and dark backgrounds
Dark: 141413 - Primary text and dark backgroundsLight: faf9f5 - Light backgrounds and text on darkMid Gray: b0aea5 - Secondary elements
Colors
Dark: 141413 - Primary text and dark backgrounds
Dark: 141413 - Primary text and dark backgroundsLight: faf9f5 - Light backgrounds and text on darkMid Gray: b0aea5 - Secondary elements
Typography
Headings: Poppins (with Arial fallback)
Headings: Poppins (with Arial fallback)Body Text: Lora (with Georgia fallback)Note: Fonts should be pre-installed in your environment for best results
Features
Applies Poppins font to headings (24pt and larger)
Applies Poppins font to headings (24pt and larger)Applies Lora font to body textAutomatically falls back to Arial/Georgia if custom fonts unavailable
Content checklist
Verify each item before delivery
The source section “Brand Guidelines” has been checked.
The source section “Colors” has been checked.
The source section “Typography” has been checked.
The source section “Features” has been checked.
Choose a different workflow
When another Skill is the better fit
brand-guidelines
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. A reference for shaping your own.
A separate implementation from nexu-io/open-design; compare its source, maintenance signals, and permission requirements.
Open source detaildesign-intelligence
Grounded design brief from the adopted corpus — style, WCAG-checked color tokens, typography, layout pattern, anti-patterns. Use on ui-design-brief or any which-style/palette/font/chart decision.
A separate implementation from event4u-app/agent-config; compare its source, maintenance signals, and permission requirements.
Open source detailhiggsfield-generate
Use when the user wants to generate an image or video via Higgsfield AI. Covers 30+ models: Soul V2, Seedance 2.0, Kling 3.0, Veo 3.1, GPT Image 2, Nano Banana 2. Also covers Marketing Studio — branded ad video/image with avatars and products. Use whenever: "generate an image", "make a video", "animate this photo", "image-to-video", "img2vid", "edit this image with AI", "produce a clip", "create an ad", "make a UGC video", "marketing video", "brand video", "TV spot", "import product from URL", "
A separate implementation from MoizIbnYousaf/marketing-cli; compare its source, maintenance signals, and permission requirements.
Open source detailFAQ
What does the brand-guidelines source document cover?
Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel.
How do I install brand-guidelines?
The source record exposes this install command: npx skills add https://github.com/anthropics/skills --skill "skills/brand-guidelines". Inspect the command and pinned source before running it.
Repository stars
164,673
Repository forks
19,562
Quality
52/100
Source repository last pushed
Quality breakdown
Based on traceable docs and repository signals; stars are not treated as quality.
Documentation18/30
Specificity9/25
Maintenance20/20
Trust signals5/25
Compare before choosing
Related Agent Skills and source variants
These links are selected from shared tasks, functions, stacks, platforms, and same-name variants. Compare the source owner, documentation, permissions, and maintenance signals.
brand-guidelines by nexu-io
Apply Anthropic's official brand colors and typography to artifacts for consistent visual identity and professional design standards. A reference for shaping your own.
design-intelligence by event4u-app
Grounded design brief from the adopted corpus — style, WCAG-checked color tokens, typography, layout pattern, anti-patterns. Use on ui-design-brief or any which-style/palette/font/chart decision.
higgsfield-generate by MoizIbnYousaf
Use when the user wants to generate an image or video via Higgsfield AI. Covers 30+ models: Soul V2, Seedance 2.0, Kling 3.0, Veo 3.1, GPT Image 2, Nano Banana 2. Also covers Marketing Studio — branded ad video/image with avatars and products. Use whenever: "generate an image", "make a video", "animate this photo", "image-to-video", "img2vid", "edit this image with AI", "produce a clip", "create an ad", "make a UGC video", "marketing video", "brand video", "TV spot", "import product from URL", "
creative by MoizIbnYousaf
Generate visual asset briefs, ad copy variants, AI image prompts, video scripts, and storyboards. Full creative production system with 5 specialized modes: product photos, product video, social graphics, talking heads, and ad creative. Make sure to use this skill whenever the user mentions any visual or creative marketing need — ad creative, image prompts, video scripts, thumbnails, banners, social graphics, product photography, storyboards, or marketing visuals of any kind. Even if they just sa
site-architecture by coreyhaines31
When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what page
View original Skill.mdThis page is parsed directly from the repository SKILL.md without editorial rewriting. Collected: Jul 28, 2026 · about 2 min
Anthropic Brand Styling
Overview
To access Anthropic's official brand identity and style resources, use this skill.
Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design
Brand Guidelines
Colors
Main Colors:
- Dark:
#141413- Primary text and dark backgrounds - Light:
#faf9f5- Light backgrounds and text on dark - Mid Gray:
#b0aea5- Secondary elements - Light Gray:
#e8e6dc- Subtle backgrounds
Accent Colors:
- Orange:
#d97757- Primary accent - Blue:
#6a9bcc- Secondary accent - Green:
#788c5d- Tertiary accent
Typography
- Headings: Poppins (with Arial fallback)
- Body Text: Lora (with Georgia fallback)
- Note: Fonts should be pre-installed in your environment for best results
Features
Smart Font Application
- Applies Poppins font to headings (24pt and larger)
- Applies Lora font to body text
- Automatically falls back to Arial/Georgia if custom fonts unavailable
- Preserves readability across all systems
Text Styling
- Headings (24pt+): Poppins font
- Body text: Lora font
- Smart color selection based on background
- Preserves text hierarchy and formatting
Shape and Accent Colors
- Non-text shapes use accent colors
- Cycles through orange, blue, and green accents
- Maintains visual interest while staying on-brand
Technical Details
Font Management
- Uses system-installed Poppins and Lora fonts when available
- Provides automatic fallback to Arial (headings) and Georgia (body)
- No font installation required - works with existing system fonts
- For best results, pre-install Poppins and Lora fonts in your environment
Color Application
- Uses RGB color values for precise brand matching
- Applied via python-pptx's RGBColor class
- Maintains color fidelity across different systems
- Source repo
- anthropics/skills
- Skill path
- skills/brand-guidelines/SKILL.md
- Commit SHA
- b29e7cf65e5c
- Repository license
- —
- Data collected